Marketing data and analytics company Kantar has secured a series of new digital media subscribers to its TGI consumer data in Great Britain, including LADbible, JOE Media and sport specialist LiveScore…
Following his appointment as an advisor to the Independent Publisher Alliance, ShowHeroes’ UK country Manager Steven Filler talks to its Co-Founder, Alex Newberry, about their mission to give UK publishers a stronger voice and their plans for the year ahead…
A look at the challenges faced by programmatic advertising and how Adnuntius is addressing these shortcomings.
Data connectivity platform, LiveRamp, in
As we enter H2, NDA asked a number of industry figures about what have been the key developments so far in 2021 and whats to come. First up it’s Ryan Afshar of LiveRamp
Sales made through affiliate advertising by the UK’s biggest national media houses increased by 229% as a result of the pandemic.
Data privacy software company Sourcepoint has launched Privacy Lens, the first privacy measurement and analytics platform of its kind on the market according to the company.
Publishers have led the way
Gaming is one of the few industries to have benefitted from the pandemic and associated lockdowns.
The Independent is “the only
PARTNER CONTENT By Matthew Goldhill,
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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