Brand activism is on everyone’s radar right now. From sustainability to D&I, every boardroom is adding ESG to the agenda…
Ralph Lauren has linked up with Zepeto to launch a digital fashion collection and virtual world.
The British Beauty Council is
A social-first brand needs to build scale in layers, using a complementary mix of channels and formats brought together by a core idea.
Samuel Regan-Asante is CEO of JOE Media. He spent five years at UNILAD, before co-founding Iconic Labs, a new media and technology business, which in 2020 was appointed to manage JOE Media following its acquisition by Greencastle Capital.
In 2021 brands can continue to take this opportunity to better support their audiences and provide real added value to their consumer’s life.
Staying safe online is an issue that affects us all. The internet is a powerful modern day tool and as social media becomes part of all our daily lives, keeping our children safe in the digital world should be of as much importance as protecting them from harm in the offline world.
Pinterest has hosted its first global advertiser summit, Pinterest Presents, and provided attendees with an exclusive look at the platform latest ad product updates.
Kin, a privacy-first social network app for families, has launched in the UK, having raised $3.2 million in pre-launch funding.
I am Gen X. And I have changed.
When I was a kid, I had a length of scratchy string around my neck with my front door key on it and a Casio digital watch. They were the only things I needed when I went out to play after school. And that watch was the only digital thing that I owned.
Social media gets more powerful every year, and currently there are 45 million active users in the UK regularly scrolling to catch up with friends, share milestones and more recently to shop. Up until now, the main shopping experience could only really take place by exiting the platforms to enter a brand or retailer website, but this is no longer the case.
Social media gets more powerful every year, and currently there are 45 million active users in the UK regularly scrolling to catch up with friends, share milestones and more recently to shop. Up until now, the main shopping experience could only really take place by exiting the platforms to enter a brand or retailer website, but this is no longer the case.
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
Please send all editorial enquiries to: editorial@newdigitalage.co.uk
For partnership enquiries please email us at: partnerships@bluestripegroup.co.uk
Built by Jigowatt – Web Design Peterborough
