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Keith Weed CBE (Advertising Association), Peter Duffy (ISBA) and Nigel Vaz (the IPA) headline RESET 2021

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The Advertising Association, ISBA and the IPA have unveiled the agenda for RESET 2021 – their first joint event for the UK advertising industry, to be held on 28 January.

Each association’s President – Keith Weed CBE (Advertising Association), Peter Duffy (ISBA) and Nigel Vaz (the IPA) – will be speaking at the conference alongside a stellar line-up of leaders from across the advertising and political landscape.

Highlights from the agenda include: a session with Oliver Dowden CBE, Secretary of State for Digital, Culture, Media and Sport; Kate Nicholls OBE, CEO, UK Hospitality, in conversation with Stephen Woodford, CEO, Advertising Association; and Julia Goldin, Chief Marketing Officer, LEGO Group in conversation with Kathleen Saxton, Executive VP & MD EMEA, MediaLink.

Sky News presenter Sophy Ridge will deliver the political keynote session, Mel Edwards, Global CEO, Wunderman Thompson will consider the future of agencies, and industry leaders from organisations including Channel 4, YouTube, WPP, Facebook, TikTok, Huawei, Tesco, MullenLowe, GSK and Mediacom will discuss the way forward for the ad industry.

You can find the full programme for RESET 2021 here.

Partners for the event include the IAB’s Gold Standard as Platinum partner; Integral Ad Science, Pinterest, Brandfuel and Unruly as Gold partners; and STRAT7 and Comscore as Silver Partners. Additionally, Sky and News UK will be supporting media partners of RESET 2021.

The conference will also premiere a bespoke 3D networking lounge where attendees will be able interact with fellow delegates and explore their partners’ interactive exhibition stands. With an attendee list spanning the combined membership and wider networks of the three organisations, RESET represents an unrivalled opportunity to meet with senior representatives across the entire advertising landscape.

Register your place via the Advertising Association website here.