General
17 July 2026
New Digital Age gathered reaction
Bauer Media Outdoor has announced the launch of Adshel Live Prime, a new high‑impact proposition within its digital Out of Home portfolio…
Dentsu UK&I integrates Meta creator
While much of the industry is still debating AI frameworks on paper, Adform has partnered with IAB Tech Lab to bring open agentic advertising standards into live, real-world campaigns. Building on the launch of its MCP Server, which already exposes over 800 platform capabilities to external AI agents, Adform is now aligning its full-stack infrastructure with the AAMP and ARTF frameworks…
NDA meets Tim Norris-Wiles, a seasoned leader in data, advertising and martech, and the Global Head of GTM at Neuralift AI…