Shinka, the independent, agnostic mediation layer for video advertising, today announced it has closed a €1.9M ($2.2M) seed round, led by a group of Irish angel investors, with backing from Enterprise Ireland…
At Advertising Week New York, industry leaders gathered for a panel session, ‘Rethinking Discovery in Connected TV’, to discuss how the television landscape is evolving beyond traditional 30-second spots toward native home screen experiences and agile, outcome-driven media buying. Hosted by Katie Barrett, Head of Strategic Sales at LG Ad Solutions, the panel featured Kalli Chapman, Vice President, Head of Global Media and Sponsorships at Prudential Financial; Nick Fairbairn, SVP, Growth Marketing at Chime; and Jeremy Cobb, VP of Digital Platforms at H/L Agency…
Adform, the integrated advertising platform, today announced the appointment of Tom Peruzzi as Senior Vice President, Publishers, effective November 2, 2026. The appointment marks a strategic investment in Adform’s global Publisher business, reinforcing its ambition to connect advertisers and publishers through an open, integrated advertising platform…
A new campaign launched this week by The News Alliance calls on marketers to reconsider the role of trusted news media in modern media planning…
In our latest Digital Women interview, NDA meets Julia Rosa Reis, founder and CEO of ShootShare…
With Halloween taking place this Saturday, brands are looking to capitalise on one of the year’s biggest cultural moments. But as consumer behaviours, shopping habits, and viewing patterns evolve throughout the season, how can advertisers make the most of the opportunity?
Each day, New Digital Age gathers the most interesting digital marketing industry news from around the web…