Teads, the global media platform, has announced it has appointed several new employees as part of a recruitment drive to include more vertical specialists, deliver greater insights, and bolster its customer experiences teams, as well as further develop the company’s Manchester office. Andrea Lo Presti, Industry Director, Auto joins Teads from Stellantis where he served as Marketing Director for Fiat & Abarth UK. James Colborn joins as Head of Global Data from Yahoo/Verizon Media where he was Head of Global Data Solutions. Henry Vernon has also been appointed as Head of Insights UK. He was previously Senior Commercial Insight Manager at Global. Becky Waring and Amanda Tushingham also both join Teads as Global Client Partner, Insights and Measurement, and Head of Retail, respectively. Prior to joining The Global Media Platform, Waring was Global VP, Insights and Client Solutions at Unruly, whereas Tushingham joined from Whalar where she was Senior Director of Partnerships. This follows a long career for Tushingham in client and agency development across premium publishers including The Guardian, Time Inc (now Future), and The Telegraph. Lastly, Ryan Virgo, Global Industry Director – Entertainment has joined from Sky where he was Head of Customer and Product Marketing (Sky Sports, Sky Cinema, and Sky Store). Other previous roles include Head of Marketing positions at 20th Century Fox and Universal Pictures. Dominic Barry completes this latest employment boost as he joins as Global Industry Director – Gaming.
Yahoo has appointed Josh Partridge Head of EMEA following the company’s successful run of five consecutive quarters of double-digit growth. Partridge will be responsible for driving that continued growth in all of Yahoo’s EMEA markets, as part of the new Global Revenue & Client Solutions organisation led by Elizabeth Herbst-Brady. Partridge was promoted to Head of EMEA following his role leading the UK & Nordics business since July 2020. Partridge brings over 20 years of commercial experience: before joining what was then Verizon Media to lead the UK team in 2020 (albeit remotely because of the Coronavirus pandemic), Partridge was VP of EMEA at Flipboard. Previously he led Shazam through its acquisition by Apple following five years of successful growth as its commercial VP for EMEA and LATAM and before that spent six years at Yahoo leading commercial teams. As well as Partridge’s promotion to Head of EMEA, another Yahoo leader has also been promoted. Steven Mchenry has been appointed Country Manager for the UK, leading Yahoo’s agency account and strategy teams and driving promotion of its industry-leading ad tech platforms. Mchenry began his career at TV sales house IDS in 2002 where he spent eight years before joining the Walt Disney Company for the launch of DisneyMedia+ in the UK. In 2012, Mchenry joined Yahoo as Agency Lead and he was most recently Head of Sales for the UK, before being appointed Country Manager.
Forbes has announced the appointment of Seth Matlins as Managing Director of Forbes’ CMO Network. The former global CMO of Live Nation and most recently EVP of Cultural Strategy and Insights at Hollywood powerhouse Endeavor’s full-service marketing agency 160/90, Matlins is charged with overseeing Forbes’ content, programming strategy and development for one of the most influential communities of marketers globally. He’ll work closely in partnership with Marty Swant, CMO Network Editor at Forbes, who’ll continue to manage Forbes editorial coverage in this area. A non-traditional editorial hire, Matlins is an award-winning marketer who has spent the past 25+ years in and advising the C-suite of some of the most iconic brands globally. making him uniquely suited for evolving and driving the growth of this Forbes cornerstone. Previously, besides serving as global CMO of Live Nation, Matlins founded That Was Then Enterprises, a brand strategy and development consultancy, helping businesses reframe the purpose: profit narrative. Before Live Nation, Matlins founded the Marketing Practice for legendary Hollywood agency CAA, where he led client strategy, providing brand and business building counsel to a portfolio of the world’s most iconic brands. Prior to CAA, he was President of Rock the Vote.
Sagittarius has appointed a new growth team to lead the company in their vision to be one of the best digital agencies in the world. Ian MacArthur, CEO, leads the new growth team which includes; Natalie Waite, who has recently been promoted to Experience Director, Kingsley Hibbert, Chief Technical Officer, Andrew Reeves, Chief Financial Officer, Jo Seller, Head of People and Sharon Van de Vert, Head of Delivery. After being appointed as CEO in September 2021, Ian MacArthur now oversees the company’s growth, both in the UK but also into new markets across the US and Middle East, in line with Remarkable Group global expansion plans.
Media and insights platform Hawk has appointed Henry Taylor to the newly-created role of UK publisher partnerships manager. Taylor’s previous positions include planning and activating global programmatic ad campaigns at Dentsu International for clients such as DAZN, Honda, Intel and Kellogg’s. He has also worked on programmatic dynamic creative optimisation (DCO) campaigns, enabling advertisers to use real-time technology to optimise the performance of their creatives, at Adylic, Omnicom Media Group’s DCO specialist. As UK publisher partnership manager at Hawk Platform, Taylor will manage and expand the relationships between Hawk and its UK supply partners across mobile, digital audio, DOOH, CTV and in-game advertising. The role will see him develop in-depth knowledge of each publisher’s offering in terms of how it enables agencies and brands to meet their specific objectives, as well as trial new ad formats and supply partners.
Matterport, Inc. has announced the appointment of Tom Klein as Chief Marketing Officer (CMO). In this role, Klein will be responsible for aligning Matterport’s global marketing initiatives to elevate the global brand, drive growth across key vertical markets, and help its customers and partners win. Klein brings more than 20 years of experience spearheading marketing efforts for some of the world’s leading brands and has a passion for operating at the intersection of marketing and technology. He joins Matterport from Mailchimp, a marketing and commerce platform, where he led marketing and strategic partnerships in his role as Global Chief Marketing Officer. Prior to Mailchimp, Klein founded Digital Scientists, a digital marketing and software development company, and worked closely with global brands including Chanel and Kraft.
Partnership management platform, impact.com, has announced 48 new hires in the first month of 2022, as well as plans to appoint over 500 new members of staff as incremental new positions following acquisitions, deals and partnerships. Within this group of new starters, there have been two key hires of Natalie Elliott as Event Marketing Manager and Annija Strauss who joins as Partner Development Manager. In the UK, Natalie Elliott joins as Event Marketing Manager to drive the marketing strategy and activities for impact.com’s products, with a focus on engaging prospects through paid and owned event channels. Elliott boasts a decade of experience in marketing and events; most recently as senior experiential marketing manager at global technology company, Adaptavist, and, prior to this, as marketing and events manager, at Knight Frank Singapore. Meanwhile, Annija Strauss has joined as Publisher Development Manager to look after various impact.com partners. Her experience includes working for global companies and household names, such as Future Plc, Hakkasan Group and Louis Vuitton. In her most recent role in international account management at Future Plc, Strauss was named 2020 Young Achiever of the Year, with the judges noting her ‘infectious’ positivity. Her career has spanned business development, sales, marketing and events. In her role at impact.com, Strauss will identify and build out strategic publisher segments that drive business growth.
MiQ, the global programmatic media partner, has announced that Pierre de Lannoy has been named Strategy Director for the UK. De Lannoy will be responsible for powering MiQ’s UK product development and commercial solutions across performance, identity, and advanced TV. De Lannoy brings over ten years’ experience in the media industry having held roles across marketing, product and operations. He first joined MiQ six years ago as Operations Manager, Strategy and Product Director, ANZ, before joining MiQ’s team in Canada as their VP of Product. During these initial roles, de Lannoy successfully delivered ATV and CTV solutions throughout ANZ and Canada. Before joining MiQ, de Lannoy was campaign executive at IPG MediaBrands, optimisation specialist at Xaxis and a Data Council Member of IAB Australia.
Newly formed global media monitoring and measurement business, Onclusive, has announced the appointment of Manuel Moerbach as Chief Executive Officer.
Manuel Moerbach started his career in publishing at Axel Springer SE and then at Jahr Top Special Verlag, before joining market and consumer data specialist Statista in 2009 when it was a five-person start-up. During his tenure at Statista, Moerbach was responsible for its hyper-growth, with the company growing to over 1,200 employees, from a handful of clients to over 25,000 customers, becoming a market-leading global business measured by revenue.
Independent communications consultancy Harbour Collective has ramped up its production capability with the appointment of Katie Bayley to the newly created role of Head of Project Management & Production. Bayley joins Harbour Collective from full-service marketing agency Cheil, where she spent more than seven years, most recently in the role of Head of Project Management. During this time, she implemented a number of key processes and platforms to aid the smooth running of the agency. She also delivered integrated campaigns for the agency’s Samsung business and acted as client and project lead on Absolut Vodka, overseeing the delivery of campaigns for numerous product launches and special edition bottles. In her new role, Bayley is tasked with ensuring excellence in the management and coordination of Harbour Collective’s creative output, and with delivering industry-leading creative work. With over 14 years’ production and project management experience, Bayley has worked at Apple as well as agencies including J. Walter Thomson and (Beta). Her previous projects include the award-winning Royal Mail Olympic Gold Medal Stamps campaign in 2012, which ran around the clock throughout the Olympics and involved putting multiple, personalised media formats live within two hours of every Team GB Gold medal win.
Independent media services agency, The Specialist Works, has announced the appointment of Pete Kemp as Managing Partner. In his new role, Kemp will head up the Frasers Group account, consult on other clients and work on new business. Previously Kemp held leadership and strategic planning roles across WPP’s GroupM and most recently worked as an independent media consultant for creative agencies. This will prove invaluable when connecting The Specialist Works with the What’s Possible Creative Studio and other parts of the Group in its mission to deliver unique client-centric solutions across the only harmonious marketing group built for high growth clients.
Talon Outdoor, the global independent Out of Home (OOH) specialist agency, has announced that Sarah Parkes joins in the newly created role of Chief Sales and Marketing Officer with immediate effect. Reporting into Barry Cupples, Talon Group CEO, Parkes will lead corporate sales and marketing functions across the Talon Group to deliver against the business’ ambitious global growth goals. Parkes moves from Global Media & Entertainment Ltd to oversee Talon’s new business and marketing function across the Talon Group. Parkes brings a wealth of experience to the role, having held board positions at Hearst, Airport Media and Primesight, alongside running her own businesses. She’s also an active member of WACL, YPO and Speaker for Schools.
Extreme Networks, Inc., a cloud-driven networking company, has announced new leadership across its global sales organization, naming Scott Peterson as Senior Vice President of Global Channel Sales and Mark Dellavalle as Senior Vice President of Global Systems Engineering. Both will report to Chief Revenue Officer Joe Vitalone. As Senior Vice President of Global Channel Sales, Peterson will be responsible for driving growth in Extreme’s global channel program and partner go-to-market strategy. A proven industry leader with over 20 years of experience in technology sales, Peterson previously served as Chief Revenue Officer at Mitel. Prior, he spent 15 years at Verizon in a variety of roles. As Senior Vice President of Global Systems Engineering, Dellavalle will lead the systems engineering team further strengthening Extreme’s industry-leading team of trusted technical advisors. He joined Extreme in 2019 as part of the Aerohive acquisition and has more than 30 years of experience in systems and sales engineering. Prior to Aerohive, Dellavalle held multiple global leadership roles at Cisco Systems.
Social media agency Wilderness has announced the hire of six new team members across UK and Amsterdam, and a new international division in Copenhagen, Denmark. The new hires include three additions to the central team, Rob Hall as Head of Creative, Rebecca Watson, Financial Director and Ruby Lloyd the agency’s new Marketing Manager, alongside three main team hires, including: Rae Low, an Account Director, Fred Bhat as Senior Social Strategist and Mollie Lyons, Senior Social Manager. Both the new Head of Creative Rob Hall and Account Director Rae Low will report into MD Jamie Maple. Hall has nearly a decade of creative experience and will be stepping up into the role, having been lead creative at his last agency, BBL/P. And after spending the majority of her career in China, Low brings exceptional knowledge of alternative social platforms, something new for Wilderness. Rebecca Watson, Wilderness’ newly appointed Financial Director, will work in to Operations and People Director Tilly Morgan following three and a half years as a financial consultant for the business. Watson has seen the company grow dramatically in this time and will support the operations team in growing the business further in 2022.
Both Fred Bhat and Mollie Lyons will be reporting into the agency’s UK Head of Business, Safiya Pomell. Having spent nearly seven years in the broadcast industry, Bhat will be taking on a more strategic leadership role, where he can utilise his breadth of broadcast content marketing experience. Lyons has four years’ experience within the industry, two of which were spent at a full performance digital marketing agency and will be focusing on heading up the team and strategy for clients. Ruby Lloyd, Marketing Manager has a business development and marketing background and will report to Commercial Director, Tim Redgate. Lloyd will be responsible for creating and pushing through the agency’s marketing strategy, alongside delivering the plans across various media.
Hélène Barnekow, the CEO of Microsoft Sweden, joins the board of Voyado, the Nordics’ leading Customer Experience Platform (CXP) for e-commerce and retail. The company will use Barnekow’s depth of experience in supporting companies with organisational change to support Voyado during this period of hypergrowth. Barnekow has over 25 years of experience in the tech, retail, and telecoms industries. Her passion for technology and making a genuine difference to the world, as well as her customer obsession, makes her ideally placed to understand Voyado’s challenges and the opportunities that lie ahead.
Sandy Ono has been appointed as Chief Marketing Officer at OpenText. Ms. Ono joins OpenText from Hewlett Packard Enterprise (HPE), where she most recently served as VP, Growth Marketing, helping to drive digital transformation, shape GTM strategy, and implement digital analytics efforts to advance customer acquisition and retention strategies. Prior to HPE, Ms. Ono held a variety of high impact roles in strategy consulting and business development including time with Deloitte and the Walt Disney Company.
Immediate Media Co, the special interest content and platform company, announces the appointment of Julian Lloyd Evans to lead its UK advertising teams in the role of Chief Revenue Officer (CRO). Lloyd Evans joins Immediate from Dennis Publishing following a very successful career spanning over two decades, culminating in the sale of that business to Future Plc for £300m in 2021. Lloyd Evans chairs the Board of The Big Issue’s Media Division, Advertising Week’s Advisory Council and was shortlisted for Campaign’s 2021 Media Leader of the Year.