Interviews, insight & analysis on digital media & marketing

Covid-19

BIMA Digital Day leaves lasting impact on students as they call for more digital skills learning

BIMA, the UK’s digital & tech trade body, has released the results of its Digital Day survey which follows the 10th annual event in November 2021

UK marketing budgets grow for first time since pandemic began

UK marketing budgets increased for the first time since the end of 2019, according to the latest IPA Bellwether Report.

Agencies, Covid-19

89% of UK employees favour a fully flexible return to work reveals IPA survey

Eighty-nine per-cent of UK employees would be happiest with a fully flexible approach to returning to the office, where they could work as many days remotely or from the office as they wished.

UK ad spend will recover ahead of other major markets

Tyrone Stewart 28 April 2021

The true extent of the pandemic shift to digital

Tyrone Stewart 27 April 2021

IPA Bellwether Report Q1 2021: Industry Reaction

Tyrone Stewart 16 April 2021

UK marketing budgets continue to shrink, but future is bright

Tyrone Stewart 14 April 2021

Following the roadmap out of lockdown: how the Brand Advance Group returned to the office

Justin Pearse 7 April 2021

Think Local: The marketing trend of the pandemic

NDA Staff 3 March 2021

Ad spend soars on consumer electronics and sporting goods during pandemic lockdowns

NDA Staff 1 March 2021

How addressable media can help advertisers grow business post-Covid 19

Justin Pearse 17 February 2021

Starcom report identifies five key ‘tensions’ for brands in post-Covid marketplace

NDA Staff 16 February 2021

Advertisers, agencies and publishers have responded quickly to Covid crisis, says Digiday chief

NDA Staff 28 January 2021

HubSpot research finds a third of UK homeworkers facing burn-out crisis

NDA Staff 26 January 2021

IPA Bellwether Report: UK marketing budgets shrink again during Q4 2020

NDA Staff 21 January 2021