Interviews, insight & analysis on digital media & marketing

Publishing

News, views and opinions from publishers and media owners.

Publishing

Publishing: From chasing revenue to changing an industry

Premium publishers have lost out in today’s digital ecosystem, with much of the monies going towards the platforms and slices of advertising cash lost between the layers of the third-party middlemen.

Programmatic

Publishing: Tipping the scales in a post-cookie world

The dual challenges of increased privacy regulation and browsers phasing out third-party tracking cookies has left much of the industry at a loss as to what to replicate or replace them.