Footballco has partnered with loyalty company, Ludo, to enhance and reward subscribers of its cult football lifestyle publication, MUNDIAL.
News, views and opinions from publishers and media owners.
Recent revelations about industry practices concerning children’s safety online have ignited a fervent discussion within the industry, and a much needed discussion at that. Adalytics, a prominent watchdog in the advertising realm, has raised concerns about the data harvesting practices of ad tech and data brokers.
Dentsu has released its annual media trends report, The Pace of Progress: dentsu 2024 Media Trends….
Both advertisers and publishers are beginning to question the cost-effectiveness (and environmental impact) of open marketplace deal (OMP) deals, writes Minica Rodil of Permutive..
New Digital Age has announced its new columinst roster, featuring some of our industry’s leading thinkers.
People subscribed to Mindful Chef’s meal kits will gain access to exclusive recipes curated by BBC Good Food’s recipe developers.
NDA has launched a new series on NDA, Marketing the Marketers, talking to the marketing and comms leaders behind the success of our leading companies. Next up is Martin Corke, Chief Marketing Officer, Clear Channel UK.
As part of our Media Pride initiative, NDA, in partnership with Outvertising has launched a report designed to help businesses make LGBTQIA+ inclusivity a central part of their business.
Sara Davies MBE, entrepreneur and regular on BBC’s Dragons’ Den TV show, is to open NDA’s innovation showcase event Catalyst.
Patrick Collister, NDA’s monthly creative columnist, is the Curator of The Caples Awards, Editor of Directory and a friend to Ad-Lib.io.
This week’s New Business Bulletin has good news and business wins from Bazaarvoice, Adform Gopuff and more.
Immediate Media has joined forces with New Digital Age to bring some early Christmas cheer to media agencies across London this September.
he recent announcement from the Information Commissioner’s Office (ICO) and the Competition and Markets Authority (CMA)