Playground xyz study finds carbon emissions from digital ads fall by 63% on average when measured and optimised for attention time NDA Staff 3 March 2023
“The digital advertising industry’s culture and values have changed a lot in 15 years” Andy Oakes 2 March 2023
Three recommendations for meeting changing customer content needs in 2023 Justin Pearse 28 February 2023
Boost engagement with empathy: sensitivity to customers can improve your outcomes NDA Contributor 21 February 2023
Wunderkind research shows retailers are not seizing critical first-party data capture opportunities Michael Feeley 8 February 2023
Attention is more than a metric for advertisers – it’s a driver of outcomes NDA Contributor 23 January 2023
