Interviews, insight & analysis on digital media & marketing

Technology

News, views and opinion from the adtech and martech industries.

Quantcast, Lotame and IPONWEB make their pitch at latest Soho Sessions event

Michael Feeley 12 September 2022

Data scientists take centre stage – but don’t ignore your supporting cast

Michael Feeley 12 September 2022

Reshaping the events industry with the help of data

NDA Staff 12 September 2022

TVision and Lumen Research partner to launch cross-platform attention metrics in the UK and US

Michael Feeley 9 September 2022

Belgian Market Court refers IAB Europe ruling to the European Court of Justice

Michael Feeley 8 September 2022

Apps, digital transformation and the ‘Field of Dreams’ fallacy

NDA Staff 7 September 2022

SAP boosts brand awareness with GumGum ad formats and contextual targeting solution

Michael Feeley 6 September 2022

Metaverse and the future of fake news

NDA Staff 6 September 2022

UK tech start-up Eyeora launches virtual reality platform

Michael Feeley 2 September 2022

esports platform Challengermode launches first of its kind mobile app

Michael Feeley 1 September 2022

Measurability is at the heart of customer experience success

Michael Feeley 31 August 2022

Two thirds of employees are comfortable with employer monitoring – if they can see the data

Michael Feeley 30 August 2022