Will AI make copywriters obsolete?
24 March 2023
Does ChatGPT pose a threat to copywriting as a profession. What is the potential impact of AI on copywriters? Will AI make copywriters obsolete?
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Does ChatGPT pose a threat to copywriting as a profession. What is the potential impact of AI on copywriters? Will AI make copywriters obsolete?
Does ChatGPT pose a threat to copywriting as a profession. What is the potential impact of AI on copywriters? Will AI make copywriters obsolete?
Is CTV really the right platform to reach consumers, or simply an unprofitable ego play? Maor Sadra, CEO at INCRMNTAL explores the issue..
Since the dawn of time, alliances have benefited countries, citizens and businesses alike. From verbal acknowledgements and handshakes right through to legally-binding contracts; agreeing on something has historically lent power to multiple negotiating parties.
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You wait ages for one, and then three come along at once”. Among all of the new year forecasting, three recent news stories have somewhat converged to create a clear case for investing in quality, audience-first digital channels.
Bowing to pressure over how advertisers can target young people on both Facebook and Instagram, Meta has just introduced new measures to restrict brands’ access to teens’ data, and tools that will allow users to better manage the types of ads they see on the platform.
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How can publishers take advantage of the changing tides in programmatic?
Anna Heatherly of The MediaGrid provides four examples…
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This series aims to myth-bust misconceptions about the digital industry by showcasing the journey and talent of some of our fantastic women in digital.
When it comes to smartphones and digital devices blanket stereotypes are too often assigned to entire generations. For Gen Z, who have grown up with smartphones, there is a perception that they are hooked on their personal devices, forever heads down in the latest social media trend.
The key to achieving social campaign performance optimisation will rest on technology built on industry partnerships, writes Rob Cootes of DoubleVerify…
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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