Will AI make copywriters obsolete?
24 March 2023
Does ChatGPT pose a threat to copywriting as a profession. What is the potential impact of AI on copywriters? Will AI make copywriters obsolete?
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Does ChatGPT pose a threat to copywriting as a profession. What is the potential impact of AI on copywriters? Will AI make copywriters obsolete?
Does ChatGPT pose a threat to copywriting as a profession. What is the potential impact of AI on copywriters? Will AI make copywriters obsolete?
Shopify offers many benefits for small and medium-sized enterprises looking to build successful ad campaigns, writes Anoop Ramachandran, CTO, Preciso…
Using the Meltwater 2023 Digital Report, Jess Smith debunks ten common myths about contemporary digital marketing…
This series aims to myth-bust misconceptions about the digital industry by showcasing the journey and talent of some of our fantastic women in digital.
Analysing big data from alternative sources can help test and validate existing hypotheses and formulate new ones, writes Juras Juršėnas, COO at Oxylabs.io…
The question is no longer “is video an effective marketing channel,” but rather “how can I optimize the ROI on our video marketing efforts
Meta is sunsetting its live stream shopping business on Instagram, just six months after it closed the same offering on Facebook.
What may have been an interesting experiment, ultimately did not deliver. Its end highlights the challenges that social media players – keen to diversify their advertising revenues – are facing. And it explains why they’ve tried to replicate China’s success with livestream shopping, where the medium is integral to eCommerce and estimated to drive 4.9 trillion Yuan in 2023 (£595 billion).
James Upson discusses company culture and industry values in the world of digital advertising, and how a focus on honesty, transparency and vulnerability are the way forward
The world is constantly changing, and with it, consumer behaviour. But, despite this continuous change, one thing remains a constant: consumer desire for engaging and relevant content.
If the hospitality industry – which is currently geared towards Millennial tastes and sensibilities – wants to capitalise, they’ll learn to speak in Gen Z, writes Sophie Abrahamovitch of DUSK…
NDA talks to Michelle Sarpong for our Digital Women Series
This series aims to myth-bust misconceptions about the digital industry by showcasing the journey and talent of some of our fantastic women in digital.
We can use data and insight to identify and support vulnerable customers, writes Ben Young, Development Director, Go Inspire…
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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