Utiq, the European AdTech company with a unique Telco-powered first party identifier, has announced the integration of its Authentic Audiences solution with Equativ, the global, trusted independent platform….
Ozone – the premium digital advertising platform built for brands by publishers – has announced a new partnership with Netmums, the UK’s largest parenting community…
The concept of a cashless society was once considered a distant possibility. However, the idea is now gaining more traction as digital payment methods become increasingly prevalent and convenient. There is real opportunity for businesses to leverage this shift to add value and enhance customer satisfaction, but those who fail to adapt, risk falling behind and losing customers and revenue as a result.
Julia Burton Brown is MD at ReMake – a creative automation platform enabling brands and agencies to meet content demands and produce creative adaptations at scale. In a career spanning two decades previous roles included at Inskin Media, Aufeminin and Tailify.
This week’s Agency News roundup includes the latest from Iris, Jaywing, Wavemaker UK and more…
This week’s Talent Tracker round-up features appointments at objectsource, Collective London and more…
New Digital Age talks to Trish Manrique is the Director of Marketing at Aditude…
Spring was in full swing when the latest Soho Sessions event took place, featuring three industry tech providers, Mantis (Reach plc), Brave and Nano Interactive. NDA’s own version of the Dragons’ Den, Soho Sessions has helped contestants not just refine how they bring their products to market, but forged a slew of new relationships into the bargain.
New Digital Age (NDA), in association with Liveramp, is spotlighting the men and women championing a data-led revolution in the marketing industry. Here, Nic Travis, Head of Paid Digital Marketing at Lloyds Banking Group, shares his tips for encouraging innovation in your organisation…
Planet V, ITV’s proprietary, self-service addressable advertising platform, has hit £1 billion in bookings since its launch…
The rise of AI-enabled AdTech and “Blackbox” algorithmically powered management platforms has introduced a new challenge of the mass wastage of ad spend for retailers, says Dan Chorlton, CEO of GOA Marketing…
In the penultimate episode of season two, Adform’s Milica Lukic talks about her rapid progression within the industry, what it’s like being recognised for awards, the pressures of being the youngest child, Taylor Swift (yeah, that happened), and more.