
Agency News: Gray London, MediaZoo Group, No Brainer and more
Vodafone Ireland launches new campaign

Vodafone Ireland launches new campaign
Moloco strengthens Board of Directors

Rakuten and impact.com announce global

“As I look at the challenges that face marketers right now,” writes Dyana Najdi, Managing Director, Google Advertising UKI, “AI Max represents something much more significant than just a product launch…”

In the latest episode of the NDA Podcast, Justin Pearse, Editor-in-Chief of New Digital Age (NDA), is joined by Andy Oakes, Publisher of NDA, dialling in from a Miami hotel bathroom after three days at Possible, and Rebecca Sentance, Editor of Retail Media Age, with special guest Ezoic’s John Cole.

Meta and Google were recently found guilty of intentionally building addictive platforms. The Trade Desk, the largest independent advertising technology company in the world, believes the case should prompt advertisers to ask what kind of platforms they are unknowingly supporting with their ad spend.
New Digital Age spoke with Jessica McGrogan, VP Business Development at The Trade Desk, to find out more…

As enterprises rush to embed AI deeper into marketing and advertising, the lack of “explainability” is becoming a critical enterprise issue, writes Pedro Carrascosa, Business Director for AdTech and MarTech at Avenga…

Kristie Naha-Biswas joined Karo Healthcare just over a year ago with a clear but sizable brief: transform the media model of a global business built on intensely-local brands, without the budget advantages enjoyed by bigger competitors. As Global Head of Media and Digital Marketing, she spoke to New Digital Age about retail media, the influencer shift toward healthcare experts, the GEO opportunity, and why “bold and badass” is more than just a meeting room slogan.

Following the publication of the

Following the publication of the refreshed advertising Expenditure Report from the Advertising Association and Warc (which revealed that UK ad investment increased by 6.4% year-on-year in 2025) New Digital Age gathers reaction from across the digital marketing and media industries…

The Advertising Association and WARC have published a refreshed advertising Expenditure Report, following extensive collaboration with industry stakeholders to ensure advertising investment reflects the evolving media landscape…