The LiveRamp survey of 250 brand-side marketers in the UK found that 94% of marketers believe it would be helpful to collaborate with partners to enhance their first-party data strategies.
Headlined as “Next Year, This Year”, the one-day Foresight event will bring together leading industry thought leaders and expert partners to deliver keynotes and panels around four key topics, which have been chosen based on engagement with content over the last 12 months, to a curated audience of senior decision-makers, influencers and budget holders from agencies, publishers and brands.
Ben Carter, Global CMO of carwow, explains why, in the age of AI, understanding human beings has never been more important for marketers…
A week-long celebration will feature workshops, panel debates on the latest trends and an awards ceremony to celebrate the best of the region’s tech businesses, from startups to established players
Ben Wilkins’ digital career spans almost 20 years. He began his career working in media agencies (Mediacom and McCanns), before spending almost a decade at w00t! Media as Head of Operations and Managing Director.
TikTok has published research into how the #TravelTok community are using TikTok to discover, plan, book and share their next holiday and what this means for the travel industry and brands…
ECOzone will calculate the carbon footprint of campaigns delivered through Ozone’s managed service capability.
According to McKinsey, China’s Gen Z are projected to account for 40% of China’s overall consumption growth by 2030. Moreover, as China’s consumer market continues to evolve, Gen Z’s preferences and behaviours are shaping the future of consumption trends.
Cannes seems to be the festival vocally and actively driving the charge to where conferences and festivals need to go in all areas of diversity.
China’s Gen Z are projected to account for 40% of China’s overall consumption growth by 2030. Moreover, as China’s consumer market continues to evolve, Gen Z’s preferences and behaviours are shaping the future of consumption trends.
Patchworks has launched the latest innovative additions to its integration platform as a service (iPaaS) – Connector Builder, Connector Marketplace and pre-built Process Flows…
A FullStory survey found that being able to quickly accomplish what they came to do is the top priority for 77% of Brits.