The UK’s first Ecommerce Trade Commission was launched on 13th June, to encourage 70,000 more small British businesses to trade and export online and help boost the economy by £9.3bn.
Brand Metrics has developed a pioneering partnership with music video streaming service XITE to pioneer a world-first CTV measurement solution…
Ads-for-good platform Good-Loop has announced its partnership with adaptive streaming tech platform, SeenThis, to minimise the carbon footprint of its purpose-powered ad units…
A forthcoming book: ‘The Rise of E-Commerce – From Dot to Dominance’ tells the story of online retail from its embryonic beginnings in 1990 through to the current day, writes Glynn Davis…
Rows, the next-generation spreadsheet for businesses backed by Lakestar, Accel and Cherry Ventures. has launches Rows AI Analyst, its latest feature…
A Red Ant survey found that 74% of today’s beauty shoppers agree that retailers don’t have enough information about them and what they like.
Martin O’Boyle is founder & advisor at MGO Consulting Ltd. He’s worked in media since the late 90s and has held roles at Publicis and Starcom, from heading up digital and online investment for P&G, to launching Publicis Groupe’s PeopleCloud platform in the UK, and most recently as MD for Partnerships and Advanced Advertising at Publicis Media. In 2021 he launched his own consulting firm, where he works with both buy and sell side.
Silke Zetzsche, Director of Sales, Demand at Onetag, looks at how media buyers can be greener.
The UK advertising industry will
FRAMEN, the content distribution platform for screens in semi-public spaces, has announced a strategic partnership with VIOOH, the digital out-of-home (DOOH) supply-side platform.
Guinness World Records SVP Brand & Digital, Katie Forde, talks to NDA about the brand’s venture into branded digital content partnerships.
Sarah Robertson, Director of Product at Experian, offers her advice on innovation and her take on the future of digital marketing…