This week we have a big NDA News Roundup with appointments and people moves from Immediate Media Co, MiQ, Azerion and much more
It is estimated that BNPL debt accounts for up to 30 per cent of some online retailers’ sales, with the BNPL provider carrying the credit risk for a small processing fee and a slice of the transaction. This provides retailers with all the rewards and none of the risks, in theory. Yet when it comes to returns, the process is often convoluted
Bid-smart DSP Preciso has launched its integration with multinational ecommerce platform Shopify…
once a distant, futuristic idea, the concept of an immersive, virtual shared space is coming – and it has the capacity to change everything, writes Chris Pottrell of Nebula…
Content management system (CMS) provider Storyblok has published research which reveals UK companies are losing a considerable sum of money each year due to poor website experience despite spending a substantial amount on marketing technology…
Advertising technology platform VeraViews, built to deliver auditable invalid traffic (IVT) prevention, has welcomed Hoopla Digital as a demand partner….
The Shopify ‘Conscious Commerce’ report found that 62% of consumers won’t compromise on sustainability, despite the ongoing cost-of-living crisis.
In the first part of our roundtable, in partnership with AMA, our panel explores why addressable audio is at once a highly desirable new format, yet one that clients often struggle to get to grips with…
Without being a data scientist, it is possible, right now, to use data from mobile phone usage to gain considerable insight, writes Dave Katz, Co-Founder at Intuizi …
According to the latest Advertising Association/WARC Expenditure Report, UK advertising spend grew for the ninth consecutive quarter in Q3 2022, rising 4.3% to reach £8.5 billion.
‘Agents of Change’ is an ongoing initiative from MiQ (in partnership with New Digital Age) shining a spotlight on the individuals helping build the new Advanced TV (ATV) industry. Here, we meet Emma Morris, Head of Investment and Managing Partner at media agency Starcom, part of Publicis Groupe…
Valerie Bernstein is Executive Vice President of Marketing and Business Development at commerce agency Advantage Unified Commerce (AUC). In a two-decade-long career, Val has worked on campaigns including Dove’s Real Beauty, the launch of the Axe Detailer, Garnier’s Beauty Responsibly, and People Magazine’s “People Love People”.