Harmony Murphy is GM Advertising UK at eBay and NDA’s monthly columnist.
Harmony Murphy is GM Advertising
Harmony Murphy is The Telegraph’s
Google’s Harmony Murphy – joined by Nancy Jain – explains how big an impact AI can have on the retail sector in 2024 and beyond.
The Women In Programmatic Network was set up to represent women in the programmatic industry. To celebrate its work and its members, NDA is running a series of interviews with its members. Next up is Arshiya Nazir, Programmatic Strategy Director at Dentsu International.
This year’s festive season could mean that brands have to prepare for two distinctly different approaches to shopping, according to eBay.
Home-related sales are expected to surge, thanks to lockdown savings and the stamp duty deadline, according to eBay Ads UK research.
New research from eBay Ads UK reveals shoppers plan to start earlier and spend more this Christmas – signalling big opportunities for brands.
Brands could soon be seeing a jump in sports-related spending, according to research from eBay Ads UK
For brands looking to engage consumers in an increasingly competitive online arena, historical tried and tested tactics are no longer enough. So how can they cut through?
Brands should anticipate a surge in consumer spending over the coming weeks, as lockdown restrictions begin to lift.
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