New Digital Age highlights some of the best stories you should read across the media, marketing, and advertising press.
ASA
Financial Times
UK regulator says Floki Inu breached advertising standards
“Adverts for the crypto token Floki Inu, which were splashed across London’s public transport network last autumn, breached UK advertising standards, an investigation by the ads…”
Ukraine/Russia
The Drum
Media agencies struggling to keep brands advertising around bleak Ukraine news cycle
“When Applebee’s dancing cowboy ad interrupted CNN’s Ukraine war report last week, it quickly became the subject of social media mockery, leading it to pull ads and CNN to…”
AdExchanger
Russia’s Invasion Of Ukraine Highlights Big Tech’s Struggle To Moderate Content At Scale
“All of the large social platforms have content moderation policies. No belly fat ads, no ads that discriminate based on race, color or sexual orientation, no ads that include claims debunked…”
Reuters
TikTok war: How Russia’s invasion of Ukraine played to social media’s youngest audience
When Russia invaded Ukraine last week, some of social media’s youngest users experienced the conflict from the front lines on TikTok.
The Drum US
With cyberattacks underway in Ukraine, both the public & private sectors face new threats
“Less than a week after the Russian invasion of Ukraine, top security firms are seeing cyberattacks levied against both countries. With the threat of a digital war looming, some…”
AdAge
How the marketing industry is responding to the Ukraine War
Since Russia invaded Ukraine on Feb. 24, agencies and marketers have been speaking out about efforts they are taking related to the war, including supporting staff in the region and halting business with Russian entities.
Digiday
Ukraine invasion exposes balancing act of brand responsibility in advertising
Russia’s war on Ukraine is forcing advertisers to think long and hard about where is and isn’t acceptable for their ads to run. As a result, news publishers are not seeing ad revenues grow despite upticks in traffic.
Esports
Digiday
Esports orgs are creating non-male teams to attract new advertising deals
Esports organizations are starting to show that they believe creating non-all male teams will widen their reach and secure new brand partnerships.
