Interviews, insight & analysis on digital media & marketing

Reports

Making data collaborations work: industry leaders from The Trade Desk, Wavemaker UK and Experian share their experiences

Data collaboration is becoming a critical tool for decision driven marketing, enabling accurate cross-channel measurement and optimisation, and delivering valuable incremental growth. However, the reality is that many organisations find data collaboration a complex area to navigate.

Now, a new report from LiveRamp and New Digital Age – Navigating the Data Collaboration Revolution – presents the results of a recent survey on the subject of Data Collaboration, plus real-world insights from industry experts including Tim Abraham, Senior Director of Data Partnerships, The Trade Desk; Irin Rahman, Chief Data and Technology Officer, Wavemaker UK; and Sarah Robertson, Director of Product at Experian…

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Reports

Data collaborations with media partners: experts from News UK, The Telegraph and Sky Media share their advice

New research from LiveRamp and New Digital Age – Navigating the Data Collaboration Revolution – features up-to-date marketplace insights, plus expert commentary for media  industry experts, including Bedir Adeymir, Director of Data, News UK; Karen Eccles, Chief Commercial Officer, The Telegraph; and Dan Cohen, Director of Product and Innovation at Sky Media….

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Reports

How to navigate Data Collaborations: download report for free

NDA, in association with LiveRamp, has recently published new research ‘Navigating The Data Collaboration Revolution’ exploring the current marketplace around data collaborations. The report also features additional insights from leading industry experts. You can download the report for free here…

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