Interviews, insight & analysis on digital media & marketing

contextual advertising

Strategy

Roundtable recap: contextual creativity in the age of AI

What is the role of creativity in contextual advertising? And how are advancements in machine learning and AI driving the contextual agenda forward? 

These were the topics up for debate in the second half of a roundtable table discussion hosted recently by New Digital Age (NDA) in association with Smartframe Technologies…

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