Will this Christmas be the final nail in the High Street coffin?
By Richard Robinson, Managing Director
By Richard Robinson, Managing Director
By Rob Delijani, Senior Director
Despite retail brands in the
By Yannis Larios, VP of Strategy
Rebecca Bezzina, R/GA London’s SVP,
Mark Jervis, UK Director at dotdigital
Over the past couple of years, any digital marketing campaign or customer experience platform worth its salt has had at least some emphasis on personalisation.
In marketing it’s crucial to invest time in asking simple questions of the insight, or indeed the parameters of how that data was collected in the first place.
By Harpreet Bushell, Group Chief
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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