L’Oréal’s Global Head of Digital Programs, Anne Guichard, discusses how the beauty brand is tackling the evolving content landscape.
Blis has announced a new partnership with VIOOH, a leading premium global digital out of home supply side platform, to bring JCDecaux’s premium digital out of home inventory to the Blis platform…
There are still organisations using legacy architecture that is not fit to leverage current technology, writes Thomas Peham, VP of Marketing at headless CMS Storyblok…
Original research of over 100 senior marketing leaders in Wunderkind’s inaugural ‘CMO State of the Union’ Report found that 94% of retail CMOs regard the last two years as a critical turning point for marketers…
Tripadvisor®, the world’s largest travel guidance platform, has launched The Wanderer, a franchised limited series, now available through Prime Video in multiple markets including the U.S. and U.K…
Sitecore CEO, Steve Tzikakis, discusses the power of content, and how the company intends to help brands deliver that content.
Pendragon CMO, Kim Costello, shared how the car retailer delivers for customers in the post-pandemic world at Sitecore Symposium 2022.
Interweaving more customer-generated photos and videos alongside professionally produced brand imagery could be a timely tactic, writes Damien Mahoney of Nosto…
In a mission to demonstrate the power of retail media, in a UK first, MediaCom’s eCom practice launches its first-ever retail media Innovation Slams series. Bringing together top retail media brands to share their best and brightest innovations to unlock the leading channel’s potential for brands…
Research shows that users try out apps and delete the ones that fail to engage within the first three to seven days, writes Jo Eckersley, CEO of Bubbl…
With the threat of recession looming and marketing budget growth stagnating, it is more critical than ever for marketers to have a clear picture of the impact of their media investments.
The second annual Winter Trinity Lunch has now sold out…