With the UK General Election taking place today (4 July) new independent research by influencer agency Billion Dollar Boy has revealed how political organisations have been mobilising content creators to boost their prospects at the polls…
Partnership management platform impact.com has launched impact.com/creator, an influencer marketing platform that allows advertisers to discover, create, manage, and scale full-funnel influencer marketing programmes from a single interface…
Up-and-coming brands are finding rapid growth in domestic and international markets by ignoring conventional wisdom, writes Sean Coxall, Chairman of 707 International and member of the ESW Advisory Board…
By Olivia Cox, Junior Copywriter
According to new research, the majority of online shoppers reveal that user-generated content such as images and videos from other consumers highly impacts their purchasing decisions.
According to new research, the majority of online shoppers reveal that user-generated content such as images and videos from other consumers highly impacts their purchasing decisions.
57% of influencers believe their ethnicity impacts the fees they can charge, a new report has found.
onsumers’ growing trust in influencers as credible media outlets is transforming their role as creative communicators.
by Jules Herd, Founder of Five
By Emma Davies, Founder of
Mary Keane-Dawson,Takumi, read a self-composed poem at the 99//Club Digital Festival on the topic of the pandemic and the ‘carousel of creators’.
Toby Britton found just 4% off us actually trust influencers in his 99 second talk.
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