Audi, Vodafone, PcComponentes lower carbon emissions with Adform
Audi, Vodafone, and PcComponentes have decreased their digital advertising emissions, while improving campaign performance, through their work with programmatic platform Adform.
Audi, Vodafone, and PcComponentes have decreased their digital advertising emissions, while improving campaign performance, through their work with programmatic platform Adform.
NDA speaks to Hannah Mirza, who recently founded Responsible Marketing Agency in response to the need for media and marketing companies to take measurable action for positive ESG (Environmental, Social and Gorvernance)…
SeenThis has announced a global partnership with GroupM, WPP’s media investment group, that will allow the world’s largest media buyer to reduce and avoid unnecessary carbon emissions from digital advertising…
ECOzone will calculate the carbon footprint of campaigns delivered through Ozone’s managed service capability.
Adaptive streaming tech platform SeenThis has announced a partnership with Adform as both companies continue to strive to minimize carbon emissions from the digital ad supply chain…
New Digital Age, in partnership with Eyeo, brought together a group of highly esteemed female digital media, marketing and advertising leaders under the banner of its Digital Women initiative, to discuss one of the hottest topics in the industry: sustainability…
New Digital Age, in partnership with Eyeo, brought together a group of esteemed female digital media, marketing and advertising leaders under the banner of its Digital Women initiative, to discuss one of the hottest topics in the industry: sustainability…
Ads-for-good platform Good-Loop has announced its partnership with adaptive streaming tech platform, SeenThis, to minimise the carbon footprint of its purpose-powered ad units…
Silke Zetzsche, Director of Sales, Demand at Onetag, looks at how media buyers can be greener.
With NDA’s Summer ‘Trinity Lunch’ approaching, we caught up with the leaders of businesses sponsoring the event. Here, we meet Kimberley Stone, Sales Development Director of Sharethrough, to talk ‘sustainability’ and ‘attention’…
Drive.com.au has announced a partnership with adaptive streaming technology company, SeenThis, to deliver its latest brand campaign while minimising its digital carbon footprint from creative delivery…
PubMatic has agreed a new partnership with adaptive streaming specialist, SeenThis to deliver high-quality digital advertising while minimising carbon emissions…
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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