A new study from WARC, the experts in marketing effectiveness, has found that global advertising spend is on course to grow 10.7% this year to a total of $1.08trn – the strongest growth rate in six years and the largest absolute rise on record if the post-Covid recovery of 2021 (+27.9% year-on-year) is disregarded…
The UK advertising sector grew by 13.4% in the second quarter of 2024, recording £10 billion in spend, according to the latest Advertising Association/WARC Expenditure Report.
Spotify’s advertising revenue is forecast to reach $2.1bn in 2024, up 13.0% year-on-year, with revenue rising to $2.6bn in 2026, according to the latest Platform Insight report from WARC…
A new study from WARC, experts in marketing effectiveness, has found that global advertising spend is on course to grow 10.5% this year to a total of $1.07trn – the best performance in six years if the post-Covid recovery of 2021 (+27.9% year-on-year) is disregarded…
UK ad spend increased 9.3% to hit £9.2 billion during the first quarter of 2024 – a record for the first three months of a year – according to the latest Advertising Association/WARC Expenditure Report.
The latest Advertising Association/WARC Expenditure Report shows that the UK’s ad market recorded a 6.1% increase in investment to a total of £36.6bn in 2023…
UK marketing industry leaders have reacted to the publication of the latest quarterly data from the Advertising Association and WARC Expenditure Report, which showed that UK advertising spend rose by 15.9% across Q3 2023…
The latest quarterly data from the Advertising Association and WARC Expenditure Report shows UK advertising spend rose by 15.9% to a total of £9.6bn for the period July to September 2023…
The UK advertising market grew by 1% year-on-year in the second quarter of 2023 to reach a total of almost £9 billion, according to the latest AA/WARC Expenditure Report.
The WARC Global ad spend outlook for 2023/24 has been released and it looks like there may be some good news ahead for the industry
According to the latest Advertising Association/WARC Expenditure Report, UK advertising spend grew for the ninth consecutive quarter in Q3 2022, rising 4.3% to reach £8.5 billion.
The UK advertising market will grow by 9.2% this year, reaching £34.9 billion, according to the latest Advertising Association/WARC Expenditure Report.
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