Ahead of Mad//Fest London 2021, official media partner NDA is chatting to some of the brilliant line-up of speakers before they step on to the stage (for real) at tahe industry’s first big in-person event in the UK in over a year. In this edition, we speak to Tom Ollerton, Founder, Automated Creative.
Interviewed in the latest instalment
By Tom Ollerton, founder, Automated
By Tom Ollerton, Founder, Automated
Aimee Irwin, VP for Strategy & Partnerships, Experian Marketing Services North America, sat down with Automated Creative founder Tom Ollerton to discuss her top marketing tips and advice for new starters in the industry.
Every week, Automated Creative founder
Tatyana Kahl, Marketing Director for Activation and Usage at VISA Europe, thinks that marketers need to stay curious before anything else. And she’s not just thinking about gathering and analysing marketing trends and performance data…
Jo Crawford is the Global Vice President for Owned Digital and Orchestration at Pandora – what she herself calls “the most confusing job title in the world.” What’s not confusing is Jo’s marketing advice
It’s been said before but, putting the consumer at the very centre of your marketing strategy will yield the best results
Julie Austin is the Marketing & Digital Director of Bravissimo, looking after ecommerce and marketing for the brand in the UK and the US. Her approach to the customer journey is to slow down and create “positive friction” which will lead to increased brand loyalty and deeper connections with consumers. She has two top marketing tips, covering work attitude and brand ethos.
Sarah DaVanzo, VP, Consumer & Market Insights & Foresight (Futures & Cultural Intelligence) at L’Oréal Groupe USA, is a “superforecaster”…
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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