Interviews, insight & analysis on digital media & marketing

NDA Agency News: Hatch and Stone Junction

Leeds-headquartered creative communications agency, Hatch, is raising a toast to celebrate welcoming The Cocktail Co as a new client. The Cocktail Co, a producer of bar-quality, ready-to-drink cocktails, has appointed Hatch on a retained press office basis to help raise its profile amongst consumers, as well as the on and off-trade. Hatch, which specialises in food and drink PR, social media, activation and content, was appointed following a successful three-month project for the brand, which saw its cocktails featured on the likes of This Morning, Mail Online, Daily Mirror, Metro, The Sun, and more. Food and drink has been at the heart of Hatch’s client roster since it was founded 15 years ago, having worked alongside household name brands Diageo, George Foreman, Hisense and Russell Hobbs.

Technology PR agency Stone Junction has been appointed by automation parts supplier Foxmere to handle media relations in the UK, Spain and Middle East as well pay per click advertising, following a competitive pitch. The move was prompted by multiple CIPR and PRCA award wins for Stone Junction’s work with automation companies, including global manufacturer WEG, EU Automation and TM Robotics. Foxmere supplies automation equipment, including motors, inverters, Human Machine Interfaces (HMIs), Programmable Logic Controllers (PLCs) and more. The equipment is sourced from a range of principles, including ABB, SIEMENS, Schneider Electric and Omron. Foxmere has achieved impressive growth over the last year and is a challenger brand in its industry. The company is planning to continue its growth by focussing on its key deliverable — reliability of supply.