The BBC recently announced a landmark deal with YouTube, which will see the UK media giant create original tailor-made content for the video streaming service. New Digital Age spoke with Mark Sadler, VP of Strategy for MiQ, to find out more about the deal and discuss its wider implications for digital marketers…
Publishing house Immediate has launched IX, a dedicated experiential agency designed to connect consumer facing brands with passionate audiences through live moments…
Samsung Ads is currently working to use new ways and clearer signals to connect the living room screen to real audience behaviour. New Digital Age spoke to Lauren Barnett, Head of UK Sales at Samsung Ads to find out more…
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Sam Coleman is the recently appointed Managing Director (EMEA) of NewGen, where he leads the social-first and creator agency across the region. New Digital Age spoke with Coleman to find out more…
Digital Leading Ladies (DLL) is an organisation for women in the digital advertising and technology industries. New Digital Age invited selected members of the DLL for their thoughts on how 2026 is likely to play out and will be sharing their insights and predictions over the next few weeks. First up are Lisa Goodchild, Maria Cadbury and Julia Linehan…
The Middle East Social Media and Digital Association (MESMDA) has officially launched, marking a significant step forward for the region’s rapidly expanding digital industry…
Samsung Ads has announced it will provide marketers with direct programmatic access to its premium Samsung TV Plus ad inventory through Amazon DSP. The integration is already launched in the United States and Canada and is now available in Europe…
In the world of Digital Out of Home (DOOH) 2025 wasn’t just about putting content on screens, it was about creating experiences that move with the world around them, says Darcey Griggs of Posterscope…
Vistar Media, a global provider of technology solutions for out-of-home (OOH) media, has appointed Oliver Goodge as Enterprise Sales Director, EMEA…