
Digital guardianship: why brands must redesign for children
By Tilman Harmeling, Senior Privacy

By Tilman Harmeling, Senior Privacy

Sport is emotional, unpredictable and exciting, while campaigns positioned alongside sport struggle to match the pace and emotion, writes Dom Dunne, Commercial Director, Programmatic & LaunchPAD Europe, Bauer Media Outdoor…

Black Friday, major sporting tournaments, cultural releases and even viral social moments can all create distorted views of attribution, writes Maor Sadra, co-founder and CEO at INCRMNTAL…

Women are often conditioned to downplay the evolution that motherhood brings. Despite becoming more capable, they feel less certain, writes Elizabeth Maxson, Chief Marketing Officer, Contentful…

Our fragmented attention is being exploited by a whole industry, designing content to splinter it even further, says Annie Harte, Audience Strategy Lead, eight&four…

By Iván Mato, Executive Creative

As an industry, we have spent the last 20 years hell-bent on playing down our intuition whilst keeping up the pretence that we uphold the highest standards of data-driven decision making, writes Dan Brain, co-founder of MAD//Fest…

By Andreas Giese, Partner, McKinsey

For a decade, the industry has survived on narratives that no longer hold. Now, the women shaping this industry, the Digital Leading Ladies, are calling time on all of it…

Dan Outram, CSD and Digital Signage Lead at Linney, believes that one positive fallout of the HFFS restrictions is the emergence of the compliance-trained influencer…

Digital squatting is no longer about opportunists hoping to flip domains for quick profit. Today’s squatters operate sophisticated phishing networks, steal customer data, distribute malware, and systematically destroy brand reputations that took decades to build, warns Vaidotas Juknys, Chief Commercial Officer, Decodo…

Dominik Angerer, CEO and co-founder of Storyblok, explains why AI shouldn’t be viewed as a threat to your website but an opportunity to make it smarter and more future-ready…