
Welcome to the (new) retail media age
The purpose of RMA is to be more than just the publication for the retail media industry – we want to build a community.

The purpose of RMA is to be more than just the publication for the retail media industry – we want to build a community.

In the last episode of season three, LiveRamp’s Naomi Yonge chats about being a woman in data, the systemic issues facing other women getting into the space, the importance of encouragement and inspiration from teachers, strong female leaders, the measurement conversation, artistic (synchronised) swimming, and more!

This week’s agency news features WPP, WPP Media, VCCP, EssenceMediacom, Zeal, Mindshare, BBH, Carat, and M+C Saatchi.

This’s week’s new business roundup includes Amazon Ads, Twitch, Acast, GWI, Liftoff, and JCDecaux.
This week’s roundup of hires and promotions features Assembly, Transmission, Contentstack, IDHL, Climb & Conquer, and One Agency Media.

Connected TV (CTV) is now delivering superior returns compared to linear TV, while costing far less, according to data from measurement platform Incrmntal.

HSBC has worked with its media agency, PHD x OMG, to create an ‘Alternative Rich List’ supplement with The Sunday Times.

DoubleVerify has issued guidance to help advertisers to avoid falling victim to ads.txt-related fraud.
This week’s roundup of hires and promotions features Born Social, Dept, Formidable, KOMI Group, Active International, and more.

This’s week’s new business roundup includes Boston Consulting Group, Pencil (Brandtech), WARC, Intuit, Equativ, and more.

This week’s agency news features VCCP, Publicis, Captiv8, the7stars, VSA Partners, and All Response Media.

Edison Research teamed up with AdsWizz and SiriusXM to dive into digital audio consumption habits as part of the first UK Infinite Dial study since 2021. Some of the key findings were shared at The Podcast Show 2025.