New Digital Age (NDA) in association with LiveRamp, meets Sam Wilkinson, Group Head of Media Solutions at The Hut Group (THG)…
New Digital Age (NDA) in association with LiveRamp, meets Sam Wilkinson, Group Head of Media Solutions at The Hut Group (THG)…
INCRMNTAL research has found that while Black Friday, Cyber Monday and other major shopping days clearly yield substantial incremental sales and revenues, often these can be attributed to the dates themselves, and the promotions leading up to these shopping holidays, rather than results driven by ad campaigns…
Much-loved British brands including Johnnie Walker, Dove and Burberry have outpaced the wider UK trend to grow their worth by a combined $2.3 billion, according to the latest Kantar BrandZ Most Valuable UK Brands 2023 report…
The Ethical Commerce Alliance (ECA) has released the second edition of the Retail Trust Index (RTI) to examine retailers’ online data practices and highlight the trust gap prevalent in the retail industry…
Ancient Rome gets a helping hand from Amazon Business in a new campaign launched today….
Thomas Charlwood, Paid Search Manager at New Look tells NDA about the fashion retailer’s recent collaboration with Microsoft Advertising…
Guinness World Records SVP Brand & Digital, Katie Forde, talks to NDA about the brand’s venture into branded digital content partnerships.
FashionTV and Danube Properties discuss their Dubai residential tower partnership during a star-studded unveiling.
FashionTV and Danube Properties’ Fashionz tower will feature more than 700 apartments over 65 floors and 40+ amenities.
InMobi, a leading provider of mobile marketing and monetisation technologies, is celebrating the success of a unique musical collaboration with Coca-Cola South Africa, designed to drive engagement with teens interested in food, gaming and sport…
The entries deadline has now been extended to 10th March at 23:59
Planning-inc research of senior marketing professionals working in UK-based B2C brands has uncovered a staggering insight that three quarters (75%) don’t believe senior leadership truly values the role of customer marketing to the wider business.
98% of organisations believe in the value of personalisation, but 48% are yet to orchestrate a true programme of personalisation, according to research from Mastercard’s Dynamic Yield.
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
Please send all editorial enquiries to: editorial@newdigitalage.co.uk
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