The NDA View: The Quiet Exit, Where Have All the Senior Women Gone?
Walk into many agency or adtech offices today, and you'll notice something has changed. The women over 45 who used to run the room are missing. Not fired in a headline-grabbing round of layoffs, just quietly not renewed, not backfilled, not called back after maternity leave, not considered for the "next chapter" role they were promised. They didn't leave the industry. The industry stopped inviting them in