New Digital Age highlights some of the best stories you should read across the media, marketing, and advertising press.
Twitter vs Musk
Business Insider
Twitter’s legal team claimed “Musk’s exit strategy is a model of hypocrisy.”
WSJ
Twitter Sues Elon Musk to Enforce $44 Billion Merger
Twitter Inc. sued Elon Musk over the billionaire’s attempt to walk away from his $44 billion takeover bid, seeking to force him to honour the terms of the deal.
Esports
Digiday
‘Our entire industry is dying’: In esports media, layoff season is in full swing
Endemic esports media outlets are in the midst of a wave of layoffs that began in the spring and has picked up speed in recent weeks.
Media
Campaign
Havas Media wants to revolutionise B2B marketing with new division
Havas has launched a dedicated B2B practice that offers consultancy, planning and buying in what it believes is a massively untapped market.
Business
Campaign
DDB Worldwide taps Cannes Lions awards leader as creative chief of staff
Exclusive: Susie Walker is tasked with amplifying DDB’s creative culture, talent pipeline and helping the network improve its awards haul.
Campaign
Ekaterra chooses PHD as its cup of tea
The Omnicom Media Group agency won a global media review called due to a change in ownership.
Technology
Tech Crunch
Google exec suggests Instagram and TikTok are eating into Google’s core products
The TikTok threat to Google’s business isn’t just limited to YouTube, as it turns out.
