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NDA Meets: George Dixon, Head of Product and Strategy, Mobsta

George Dixon is Head of Product and Strategy at location and data technology specialist Mobsta. With an industry career spnaning over 15 years, he joined Mobsta from Mediacom, where he was Head of Mobile.

For NDA’s Mobile Month, we sat down with him discuss innovation in the mobile sector.

The conversation ranges from the growing importance of mobile operators in the mobile marketing ecosystem and the impact of stricter privacy rules from both regulators and the browsers to  the impact of mobile on addressable TV advertising effectiveness.

 

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New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.

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