Mobile technology will be critical to deliveries in just five years
August 31, 2021
Research shows that transport and logistics leaders feel that IOT and wearables will become key.
Mobile
People, news and views from and about the mobile sector.
Mobile
Hawk Platform data partnership with Skyrise shows the future of audience targeting
Hawk Platform (formerly TabMo) is to
Andy Oakes
September 8, 2021
Partner Content
Mobile-first marketing company TabMo is to adopt the name of its proprietary technology Hawk to signify the influence of its cross-channel demand side platform (DSP).
NDA Staff
August 31, 2021
Mobile
Mobile technology will be critical to deliveries in just five years
Research shows that transport and logistics leaders feel that IOT and wearables will become key.
Andy Oakes
August 31, 2021
Mobile
Ralph Lauren ventures into the metaverse with Zepeto
Ralph Lauren has linked up with Zepeto to launch a digital fashion collection and virtual world.
Tyrone Stewart
August 25, 2021
Partner Content
Adverty partners with Azerion to boost programmatic in-game reach
Adverty has partnered with Azerion’s premium advertising platform, Improve Digital, to increase the programmatic reach for brands and advertisers.
Tyrone Stewart
August 24, 2021
Mobile
What brands can learn from gaming apps about UX and performance
Tanya Lee, GM EMEA at Vungle, looks at why brands should learn from gaming apps on UX and ad performance.
NDA Staff
August 17, 2021
Mobile
Why SMS is essential to the future of marketing
30% of consumers will respond to a SMS marketing campaign and, of those that do, around half will go on to convert.
Andy Oakes
August 16, 2021
Mobile
Why advertisers are swiping right on in-app
In a ‘new-old’ story, pandemic-fuelled growth of time-spent on mobile has brands looking to drive longer term awareness, consideration, and immediate action.
NDA Staff
July 22, 2021
