Research from Twilio (NYSE: TWLO), a customer engagement platform that drives real-time, personalised experiences, shows that AI automation has emerged as the primary means by which businesses are looking to grow revenues and operate efficiently…Â
A groundbreaking 3D digital out-of-home (DOOH) campaign for Maybelline’s Falsies Surreal Extensions Mascara has made its debut on Europe’s largest screen, in Ukraine’s capital Kyiv…
Co-op will utilise LiveRamp’s technology to better leverage the first-party data of its members.
Azerion and Lumen Research today announced findings from their Amplify 2.0 analysis that uncovers a significant correlation between attention and full-funnel brand performance.
Rachel Conlan, Global Chief Marketing Officer at Binance, talks to NDA about the crypto exchange’s marketing strategy.
Manal Saho, Regional Sales Director at Preciso, discusses the challenges agencies face in their media buying journey, particularly in the ecommerce industry…
Inga Petryaevskaya, CEO and Founder of VR collaboration platform ShapesXR discusses the potential of eXtended Reality (XR) to transform business operations…
How can growing ecommerce businesses scale up without feeling the brunt of the skills gap? Roheela Khan, Recruitment Operations Director at global talent firm Martin Veasey Talent Solutions shares her thoughts…
In the latest ‘Meet the Revolutionaries’ interview, in association with LiveRamp, we speak to Peter Young, Director of Performance Marketing at online fashion retailer Farfetch…
Patrick Collister, NDA’s monthly creative
DA has launched an interview series, CTV Leaders: Building the Future of TV, featuring inspirational leaders across the industry. Next up is Chris Edwards, Director, Media at Rakuten Advertising.
shoppers around the world expect to maintain or increase both their online and bricks-and-mortar spending this Black Friday Cyber Monday (BFCM) weekend, according to Shopify research…