
Retail Media start-up Vector launches with an environmental message at its core
Vector, a retail media start-up has launched today, with over half a million pounds in investment from an independent group of investors.

Vector, a retail media start-up has launched today, with over half a million pounds in investment from an independent group of investors.

This National Coming Out Day, and as part of our ongoing Media Pride initiative, we decided to ask some of our partners and friends for their coming out stories.

With the rise in Big Data, followed by the Artificial Intelligence renaissance, many organisations have started considering how to leverage large amounts of data effectively, seamlessly and efficiently. That is how MLOps emerged. However, recently we observed an outbreak of a new technology, called Large Language Models (LLM). In principle LLM are models, so the question is how can we ensure high standards of the LLM solutions using already known methods

Since the first professional football match in 1863, the popular game has been based on grit, determination, and passion. In recent years, technology has brought significant changes to the game and impacts almost every corner of the footballing world – from on the field decision-making to club development, player identification and growth. In line with these technological advancements, the reliance on data is only increasing.

I think we have an issue with AI and that’s the language. Its brand.

Many marketing teams are struggling to leverage new AI technology, writes Stuart Russell, Chief Strategy Officer at Plinc…

Amazon Ads has announced the launch of Amazon Audiences for Podcast ads on Amazon DSP, allowing self-serve advertisers in the UK to reach the right audiences with content that resonates with them…

Bedir Aydemir, Director of Data at The Sun, outlines how the new data landscape is going to impact premium publishers and buyers, warning that it’s time marketers got ahead of change and accepted the new realities….

mediarithmics, publisher of the SaaS software platform specializing in big data marketing for retailers and the media, announces the acquisition of Easyence, a tech platform specialized in retail…

Global digital marketing business Jellyfish has announced its partnership with Jotex, a prominent home interior brand operating within the Ellos Group…

89% of consumers have altered their shopping habits in response to the cost-of-living crisis, according to Manhattan Associates research.

Trinity Lunch Scotland will launch in February 2024.