Nielsen, a global leader in audience measurement, data, and analytics, has released its 2023 State of Play report outlining new findings on the fast-evolving streaming video landscape…
In today’s digital age, it’s increasingly evident that relying solely on a single online platform can restrict the potential reach of a brand or creator. A multi-platform approach not only ensures your content reaches a wider audience but also paves the way for meaningful engagement and sustainable growth.
Lumen Research suggests that SeenThis’ proprietary adaptive streaming solution is capable of maximising the potential amount of attention an ad receives…
InMobi has released insights from its annual Back-to-School Survey targeted to over one thousand school shoppers across North America….
As a Black queer person working in the digital industry, I know one of the biggest challenges faced is being involved in digital campaigns that don’t represent who we are, from creative execution to the media platforms being utilised. When we are asked to work on campaigns that don’t authentically represent the LGBTQIA+ community, it can create a conflict of values and a sense of disconnect from our own work.
This week’s instalment of Talent Tracker has people moves and promotions from Spark Foundry, Valtech, Reputation and many more
This week’s NDA Agency News has campaigns and appointments from krow Group, Fallon Group, TASTE and more
The WARC Global ad spend outlook for 2023/24 has been released and it looks like there may be some good news ahead for the industry
This week’s New Business Bulletin has good news and business wins from L’Oréal Paris, Omnicom Media Group, HypeAuditor and more
To celebrate its launch, on the 21st of September New Digital Age will host the Media Pride lunch, bringing together the LBGTQIA+ community and allies in person, featuring some of the community’s leading lights.
New research from Amazon Ads reports that almost three in five (59%) UK consumers are streaming TV for more than one hour each day, rising to more than nine in 10 consumers (93%) aged 18 to 34 years…
Automated Creative, the creative effectiveness platform, has rolled out a set of major new features and planning tools in the latest evolution of its technology, including the incorporation of ChatGPT…