n the second part of the writeup of our data roundtable we look for answers on the impact of macro changes to the industry.
Fredrik Borestrom is Head of Agency, International at LinkedIn and President of the International Advertising Association, UK Chapter.
These podcasts have been recorded with the latest cohort of the Practice Makes UnPerfect programme – a course that helps women find and finesse their public voices. This time from Stacey-Louise Goerge, Senior Campaign Manager, A Million Ads.
emote work is here to stay. When offices do reopen fully, working remotely will no longer be a ‘nice to have’ but an expected part of the working week.
B2B marketing services group Bluestripe Group, the owner of NDA, has announced the launch of Bluestripe Connect, a commercial strategy and business acceleration service for B2B companies in the media and adtech sectors.
Organic CEO Ben Scoggins chats with NDA about how agency life differs in Exeter compared to London.
Benoit Cacheux is Global Chief Digital Officer at Zenith. We find out who his digital hero is.
Here’s what fashion brands need to know about the avatars that are growing in importance for a large segment of consumers.
ISBA launches new Media Services Framework – three years after the last – in response to the evolving media landscape.
At NDA’s Data Roundtable, we were joined by Wavemaker UK, Havas Media Group, Mediacom UK, Blis, PubMatic, Dennis Publishing and Picnic Media to discuss data’s role in the future of digital advertising.
A Million Ads’ Zoe Bruton appeared on the Mad//Fest London stage to discuss the importance of personalisation in digital advertising.
As we look to the future and how to equip businesses for the multitude of changes affecting them – from technological developments to the post Brexit / post pandemic environment – training and development will be an essential ingredient for success.
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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