Interviews, insight & analysis on digital media & marketing

What you need to read today: ICO defends E2E encryption, Netflix growth slows, and more

New Digital Age highlights some of the best stories you should read across the media, marketing, and advertising press.

Privacy

Guardian 

End-to-end encryption protects children, says UK information watchdog

The UK data watchdog has intervened in the debate over end-to-end encryption, warning that delaying its introduction puts “everyone at risk” including children.

Inflation

Marketing Week

Confidence takes a knock as consumers brace for cost of living squeeze

Rising inflation and energy price increases have dampened consumers’ confidence in January, but marketers are warned to “hold firm”.

Netflix

AdAge

NETFLIX SUBSCRIBER FORECAST FALLS SHORT OF EXPECTATIONS

The streaming giant predicts its slowdown will continue, at least for another quarter.

Amazon

Business Insider

Get ready for your Amazon Prime membership fee to go up. Amazon insiders and Wall Street analysts explain why the company will likely follow Netflix with a price hike soon.

Amid rampant inflation, heavy investments, and valuable new perks, Amazon is poised to increase the fee for its Prime membership program.

Sponsorships

Campaign

Sky Media to roll out addressable sponsorships

In the second half of 2022, TV channel and programme sponsors will be able to activate using similar technology to AdSmart.

Mediatel

Sky Media launches addressable Smart Sponsorships

Sky Media has added a new tool for brands and advertisers to customise their sponsorship idents for specific audiences.

Snap

Mediatel

Snap hires ex-Channel 4 head of sales Matt Salmon as commercial director

Ex-Channel 4 sales director Matt Salmon is joining Snap as commercial director for its UK enterprise business.

OOH

Mediatel

Outdoor start-up Alight Media claims ultra-HD first

Alight Media, the outdoor media start-up, has launched the UK’s first digital six-sheet  roadside network that can broadcast ultra-HD (4K) content.

Retail

MorningBrew

With Amazon Style, the company expands to physical clothing stores

The everything company got everything.

Subscription

WSJ

TikTok Is Testing a Paid Subscription Model

New concept comes as rival Instagram plans trials of a similar service.

CNBC

Netflix quietly admits streaming competition is eating into growth

Netflix rarely says streaming competition is a concern for the company, but did so in its Q4 2021 earnings report on Thursday.

CNBC

Netflix shares fall 20% on slowing subscriber growth

Netflix reported fourth-quarter earnings after the bell on Thursday. The streamer beat on both the top and bottom lines, but shares plunged more than 20% in after-hours trading, to the lowest levels since June 2020, on slowing subscriber growth.

Tech

Business Insider

‘Call of Duty’ won’t leave PlayStation after the Microsoft-Activision deal closes, Xbox head confirms

Xbox head Phil Spencer reassured fans that it doesn’t mean every game will become an Xbox exclusive.

Forbes

Amazon Alexa Down Across Europe

Amazon’s Alexa service is down across Europe, with customers unable to get a response from their Echo devices.

Social Media

WSJ

Twitter Embraces NFTs With New Profile-Picture Feature

Service will be available to some users of the company’s Blue subscriber service.

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