New Digital Age highlights some of the best stories you should read across the media, marketing, and advertising press.
Privacy
Guardian
End-to-end encryption protects children, says UK information watchdog
The UK data watchdog has intervened in the debate over end-to-end encryption, warning that delaying its introduction puts “everyone at risk” including children.
Inflation
Marketing Week
Confidence takes a knock as consumers brace for cost of living squeeze
Rising inflation and energy price increases have dampened consumers’ confidence in January, but marketers are warned to “hold firm”.
Netflix
AdAge
NETFLIX SUBSCRIBER FORECAST FALLS SHORT OF EXPECTATIONS
The streaming giant predicts its slowdown will continue, at least for another quarter.
Amazon
Business Insider
Amid rampant inflation, heavy investments, and valuable new perks, Amazon is poised to increase the fee for its Prime membership program.
Sponsorships
Campaign
Sky Media to roll out addressable sponsorships
In the second half of 2022, TV channel and programme sponsors will be able to activate using similar technology to AdSmart.
Mediatel
Sky Media launches addressable Smart Sponsorships
Sky Media has added a new tool for brands and advertisers to customise their sponsorship idents for specific audiences.
Snap
Mediatel
Snap hires ex-Channel 4 head of sales Matt Salmon as commercial director
Ex-Channel 4 sales director Matt Salmon is joining Snap as commercial director for its UK enterprise business.
OOH
Mediatel
Outdoor start-up Alight Media claims ultra-HD first
Alight Media, the outdoor media start-up, has launched the UK’s first digital six-sheet roadside network that can broadcast ultra-HD (4K) content.
Retail
MorningBrew
With Amazon Style, the company expands to physical clothing stores
The everything company got everything.
Subscription
WSJ
TikTok Is Testing a Paid Subscription Model
New concept comes as rival Instagram plans trials of a similar service.
CNBC
Netflix quietly admits streaming competition is eating into growth
Netflix rarely says streaming competition is a concern for the company, but did so in its Q4 2021 earnings report on Thursday.
CNBC
Netflix shares fall 20% on slowing subscriber growth
Netflix reported fourth-quarter earnings after the bell on Thursday. The streamer beat on both the top and bottom lines, but shares plunged more than 20% in after-hours trading, to the lowest levels since June 2020, on slowing subscriber growth.
Tech
Business Insider
Xbox head Phil Spencer reassured fans that it doesn’t mean every game will become an Xbox exclusive.
Forbes
Amazon Alexa Down Across Europe
Amazon’s Alexa service is down across Europe, with customers unable to get a response from their Echo devices.
Social Media
WSJ
Twitter Embraces NFTs With New Profile-Picture Feature
Service will be available to some users of the company’s Blue subscriber service.
