Whilst the headlines have been *slightly* more positive about the recession, claiming it isn’t going to be as bad as we think, we are still facing a challenge. We need to do more with less. We need every penny we spend to sweat as much as it can and deliver a significant return.
What is the biggest opportunity
Normet, a Finnish mining technology company, has chosen commercetools as a tech partner for its first-ever ecommerce site.
Chris Pitt, Managing Director of Vertical Leap, reveals the customer insights to be gained from Google shopping data…
As advertisers and media buyers continue to plot a future without the use of third-party cookies, does the programmatic industry have the will to find a unified way forward?
NDA invited experts from Nano Interactive, Hivestack, Omnicom Media Group, The Telegraph, Spark Foundry and The Women in programmatic Network to discuss the issue…
NDA meets Jenny Charles-Okwulu, Managing Partner, Data Governance and Visualisation at OMD EMEA…
DoubleVerify has launched what it believes to be the ad industry’s first-ever scalable solution to verify viewability on Connected TV (CTV)…
Kim French is Head of Marketing at Preen, a video production agency. Outside of her day job she has built an online community for women and gender diverse video/ film editors working across advertising, TV and Film called Edit Girls. She was previously Head of Brand at women’s network Bloom.
Rakuten Advertising has adopted the SpringServe Tiles solution to strengthen the impact of ad-supported campaigns on Rakuten TV…
I’ve had a new idea for an Oculus game. It’s called lawsuit whack-a-mole. You play the role of a beleaguered legal officer at Meta as you face an ever-growing invasion of corporate, government and regulatory enemies.
New Digital Age (NDA) meets Kim Ludlow, Head of EMEA, Microsoft PromoteIQ to discuss the latest developments in the world of retail media…
What stage of its development is the programmatic advertising industry at right now? This was the question posed by New Digital Age (NDA) to a panel of experts in London recently…