Paul Wright, Head of Advertising International at Uber, speaking at MAD//Fest 2024, believes capturing the attention of Uber passengers is a golden opportunity for advertisers…
It’s a bold move to stand up in front of a room full of marketers and proclaim: “We’re going to talk to you today about how boring life is”. Yet, that’s exactly what presenters did on Day One of MAD//Fest 2024…
At this year’s MadFest 2024, a Day one panel saw Niha Heyer and Simon Trewavas from RTB House joined by Scott Friesen, Head of Privacy Sandbox Partnerships at Google and Suvai Kawenya, Head of Performance Management at On the Beach to discuss the state of cookie deprecation…
MadFest is always a great opportunity to get the truth-telling out there and 2024’s event is kicking off no differently. Uncommon’s Nils Leonard took to the stage on the morning of Day 1 to talk creativity.
Restaurateur and broadcaster Tom Kerridge will be joined by The Observer’s restaurant critic Jay Rayner to explore the relationship between creativity and innovation in the kitchen and in business at MAD//Fest London on 5 July at The Old Truman Brewery…
Manchester United footballer, broadcaster and entrepreneur Gary Neville is the latest keynote speaker to be announced for MAD//Fest London on the 4th to the 6th of July…
Publicis, dentsu X and Wavemaker have been selected after a competitive pitch to host MAD//Fest London’s new Client Club Lounges at The Old Truman Brewery on 4-6 July at The Old Truman Brewery…
Speaking to NDA as he stepped off stage at MAD//Fest London 2022, Paul Nesbitt, Director of International Insights & Measurement at Twitch, shares his thoughts about the ‘Generation Twitch’ audience, the attention economy, the future of digital advertising, and more.
Social media have given everyone a voice, ‘ultra-democratising’ the nature of speech, according to comedian, presenter, author, and screenwriter David Baddiel, speaking at MAD//Fest London 2022.
Speaking at MAD//Fest London, Sir Martin Sorrell discussed the pressures facing the advertising industry, the metaverse, and the issue of diversity.
At MAD//Fest London on 5-7 July 2022, Coca-Cola, AB InBev, and McCormick will be among the brands who have provided £20,000 innovation pitch briefs to start-ups.
A Million Ads’ Zoe Bruton appeared on the Mad//Fest London stage to discuss the importance of personalisation in digital advertising.
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