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Interviews, insight & analysis on digital media & marketing

Oyster Catchers MD Becky McKinlay on agency relationships, transformation and the future of marketing

Becky McKinlay is managing director of Oyster Catchers. New Digital Age sat down with her to discuss the evolution of brand-agency partnerships, the necessity of transparent consultancy models, and strategies for navigating marketing transformation.

Could we see more collaborations with creative platforms as focus on retail media creative intensifies?

Industry Trends

Selling the Sellers: Why PR and sales need each other more than ever

Insights, Programmatic

Outernet CEO Philip O’Ferrall: Why Experiences Are Becoming the Most Powerful Media Channel

Marketing’s next evolution: Why data, trust and timing matter more than ever

Ad World: today’s news from around the web

From Scale to Precision: Why YouTube Needs a Smarter Matchmaker

Advertising, NDA MENA

Adtech sales will always need TLC

Advertising, Programmatic

Why visibility is not the same as credibility

Advertising, Programmatic

The NDA Roundtable: The realities of AI integration for media owners

At the recent New Digital Age, chaired by NDA publisher Andy Oakes, a panel of industry leaders gathered to discuss the evolution of media ownership.

Agencies

Oyster Catchers MD Becky McKinlay on agency relationships, transformation and the future of marketing

Publishing

The NDA Roundtable: The realities of AI integration for media owners

Technology

Digital Sovereignty: why Boards can no longer treat dependency as a technical detail

Insights

Selling the Sellers: Why PR and sales need each other more than ever

Mobile

Q&A: “A strong identity strategy is fundamental to a strong data strategy” – Paula Bacariza Perez, The Trade Desk

Partner Content

Prime Day 2026: what does the industry say?

Partner Content

Research from 51toCarbonZero reveals AI’s carbon blind spot

Digital Women

Digital Women of Dubai, Shweta Singh, Global Partnerships & Revenue Head at Appmontize Media

Interviews

Outernet CEO Philip O’Ferrall: Why Experiences Are Becoming the Most Powerful Media Channel

Retail Media Age

Building a connected commerce media ecosystem requires more than traditional partnerships

Retail Media Networks

Could we see more collaborations with creative platforms as focus on retail media creative intensifies?

Industry Trends

RMA Lunch panel

“It’s not about ‘Why retail media?’ any more”: Experts from Co-op Media Network, dentsu, Epsilon and THG Ingenuity on retail media’s next move