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IAB Europe launches video series explaining industry trends

Digital advertising trade body IAB Europe has released a series of videos offering up explanations on some of the industry’s current main topics, challenges, and trends.

The ‘IAB Europe Explains’ series – with videos ranging from five to 15 minutes in length – features a number of industry experts sharing their knowledge to help their peers make sense of the continuously evolving digital advertising ecosystem.

Topics include connected TV, sustainability, retail media, disinformation, and more, with questions answered around measurement, data, opportunities, and challenges.

Meanwhile, expertise comes from the likes of IAB Europe’s Daniel Knapp, Samsung Ads’ Minai Bui, The Guardian’s James Fleetham, and GroupM’s Larisa Dumitru, to name a few.

Full list of experts:

Daniel Knapp, IAB Europe
Chris Edwards, Rakuten Ads
Minai Bui, Samsung Ads
Carla Holding, Finecast
Andrew Hayward-Wright, SeenThis
James Fleetham, The Guardian
Laura Wade, EssenceMediacomX
Mark James, Perpetua
David Sequeira, Skai
Laura Badea, Wavemaker
Steve Ricketts, EssenceMediacom
Larisa Dumitru, GroupM
Jessica Koch, Douglas
Mike Mulholland, Mindshare
Gonca Bubani, Kantar
David Goddard, DoubleVerify
Ines Talavera de la Esperanza, IAB Europe

*IAB Europe is a client of Bluestripe Communications, owned by Bluestripe Group, publisher of NDA

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