The Trade Desk has announced a strategic partnership with AiOO, a programmatic technology platform for digital out-of-home and retail media. The collaboration marks the first time media buyers can access AiOO’s DOOH and retail media inventory across MENA
Performance media agency ROAST has unveiled its proprietary ChatGPT App Tracker, a new tool designed to bring transparency and competitive intelligence to the rapidly expanding OpenAI GPT App Store ecosystem.
59A, the UK-based advertising technology firm specialising in custom algorithmic solutions, today announced a major escalation of its North American operation
Audiotack has tapped Alexis van der Wyer to become it’s new CEO, joining from AdsWizz
White labelled solutions are becoming more prevalent but the industry isn’t always keen to talk about them.
NDA sat down with Justin Taylor and Thomas Bowie to discuss why they have launched IgniteStack
Artificial intelligence is not another shiny object for advertising to briefly obsess over and then discard. It represents a tectonic shift that will fundamentally reshape how the industry operates, how value is created, and who ultimately wins and loses.
NDA Publisher Andy Oakes sat down with Charles Yardley, CEO, and Katie Allen, CRO, to discuss the enduring appetite for print, the nuances of the UAE advertising market, and why “handshake economics” remains at the heart of their business.
Inntelo AI, the UK-based AI hospitality startup, has opened a new office in the United Arab Emirates, based at the Dubai International Financial Centre
Chtrbox, an influencer and marketing platform that connects brands with social media influencers, has launched into Dubai.
The start of 2026 has arrived with a familiar ritual in the marketing and media industry: a wave of predictions, outlooks and trend reports attempting to explain what the year ahead will hold. Read enough of them and a common set of themes quickly appears.