Advertising
17 February 2026
Audiotack has tapped Alexis van der Wyer to become it’s new CEO, joining from AdsWizz
White labelled solutions are becoming more prevalent but the industry isn’t always keen to talk about them.
NDA sat down with Justin Taylor and Thomas Bowie to discuss why they have launched IgniteStack
Artificial intelligence is not another shiny object for advertising to briefly obsess over and then discard. It represents a tectonic shift that will fundamentally reshape how the industry operates, how value is created, and who ultimately wins and loses.
NDA Publisher Andy Oakes sat down with Charles Yardley, CEO, and Katie Allen, CRO, to discuss the enduring appetite for print, the nuances of the UAE advertising market, and why “handshake economics” remains at the heart of their business.
Inntelo AI, the UK-based AI hospitality startup, has opened a new office in the United Arab Emirates, based at the Dubai International Financial Centre
Chtrbox, an influencer and marketing platform that connects brands with social media influencers, has launched into Dubai.
The start of 2026 has arrived with a familiar ritual in the marketing and media industry: a wave of predictions, outlooks and trend reports attempting to explain what the year ahead will hold. Read enough of them and a common set of themes quickly appears.
flydubai has partnered with Amperity, a customer data platform, to integrate traveller data as part of its current business strategy. This collaboration aims to connect customer insights in real time to provide more specific engagement across various stages of travel.
NDA spoke to Glen Pawson at M3.agency about why they
moved to Dubai
Dubai’s digital media scene is booming due to what seems to be a unique perfect storm of world-class infrastructure, aggressive government policy, and one of the most hyper-connected populations on Earth. As of 2026, Dubai has firmly established itself as the digital bridge between the East and West. NDA will be covering the region a lot more in the coming year and asked those in market for their views