We sat down with Sherry Mansour, MD, Middle East, North Africa & Turkey, Seedtag, to talk about the evolution of the UAE media market, the rise of contextual and CTV, talent pressures and the enduring power of agency partnerships.
As French CTV platform Stamp formally enters the UK market, we sat down with Guillaume Tailhan-Cartier, Commercial Director, UK, about democratising premium inventory, the FAST opportunity and why transparency is still the industry’s biggest challenge.
Marketers don’t need to learn the complete ins and outs of every new AI tool. They need to learn how that tool fits into the way they work.
While the industry obsesses over
Josephine Andrews is Founder, The Thought Partnership. A founding member of Chief, past roles have included Executive Marketing Director of The Wall Street Journal.
Industry veteran Matt Barash, Chief Commercial Officer at Nova, is NDA’s new monthly columnist.
New Digital Age has announced the first names for NDA Legends, a series of live podcast recordings taking place at Maison NDA during Cannes Lions.
Jamie Klingler, writer, consultant & campaigner for women’s safety; and Lori Meakin, best-selling sauthor, strategist and entrepreneur have been announced as speakers at NDA’s fourth International Women’s Day (IWD) Lunch.
“My most heroic personal achievement is building a B2B software company in rural Cornwall. You don’t need to be in The Valley, Soho or Silicon Roundabout to make things happen.”
Mario Lamaa is Managing Director, Data & Revenue Operations at Immediate Media and NDA’s new monthly columnist.
Pippa Scaife is Director of Digital Advertising at Sky Media. Before joining Sky Media, she held senior commercial roles at NBCUniversal, CNN International, and The Box Plus Network.
Shanil Chande recently joined Talon as its first Chief Programmatic Officer, a newly created role that signals the independent OOH specialist’s growing ambition in data, automation, and digital trading. With programmatic DOOH at a clear inflection point, and nearly half of UK brands now running programmatic-only campaigns, Talon wants to boost its presence in the market.