Have you been to SXSW London yet?
No, neither had I until this year. Well, why not? Good question. Partly because there’s a lot of competition for my time and money on the events calendar, and if I’m honest, I wasn’t exactly sure where it fits in my schedule or whether it was really for me.
He is speaking on a panel at Cannes Lions this year as part of New Digital Age’s Panel Power initiative, our industry-leading speaker training programme.
Shannon Maguire is Global Head of Marketing at AdTonos and previously served as Global Head of Marketing at Audiomob. She has spent the majority of her career working within the audio advertising industry. She co founded Under35.Media, an industry initiative designed to support and connect the next generation of media and advertising professional.
Dorian Spackman is the Founder and CEO of Colateral.io, a retail media and marketing software company whose platform helps retailers to monetise their in-store and omnichannel media inventory.
Speaking at New Digital Age’s Trinity Lunch keynote interview with publisher Andy Oakes, Enders painted a picture of an industry caught between technological acceleration, economic instability and a rapidly changing consumer landscape. Her diagnosis was blunt.
Working in outdoor media has made me particularly aware of the importance of visibility in public spaces. Inclusive campaigns are not just seen by niche audiences, they exist in town centres far beyond London, transport networks and communities where millions of people engage with them every day.
Particular Audience’s James Taylor believes the long-discussed convergence of adtech and martech is finally becoming unavoidable. Especially through the lens of retail media.
Industry leaders from across the MENA media and marketing ecosystem gathered for a New Digital Age virtual roundtable. In part two of the writeup, we discuss talent, regulation, privacy and the future of the region’s media industry…
After five years helping drive commercial and digital transformation at ITV, Jay Rajdev has joined AI-powered media planning business TAU as MD London. Formerly Controller of Advanced Advertising at ITV, Rajdev played a central role in the broadcaster’s addressable advertising evolution and became one of the UK industry’s most recognised voices on media innovation.
For years, marketers have been trying to solve a problem that never fully goes away: how to balance speed with rigour.
On one side, deterministic identity approaches offer precision, accountability and measurement clarity, but struggle to keep up with the scale of fragmented, fast-moving audiences.
Originally from the San Francisco Bay Area and now Paris-based, Julian Scott co-founded Shaw/Scott in 2007 after working at Responsys, helping grow the independent consultancy from an email marketing specialist into a global customer experience and lifecycle marketing business with teams across North America and Europe.
Speaking to New Digital Age for the latest in our Martech Focus series, Autio discusses the rise of AI decision engines, the growing importance of trust in personalisation, and why creativity is becoming more valuable again.