Industry leaders from across the MENA media and marketing ecosystem gathered for a New Digital Age virtual roundtable to discuss resilience, growth, talent and the evolving regulatory landscape across a region that is, by most measures, only just getting started.
In the latest episode of the NDA Podcast, Editor-in-Chief Justin Pearse and Retail Media Age Editor Rebecca Sentance are joined by Lydia Oakes, MD of Bluestripe Communications, for a wide-ranging discussion on how B2B PR is evolving in an era shaped by AI, fragmented media and growing pressure to prove performance.
Matt Pilgrim, EMEA Partner Development Lead, Adtech and Martech, Snowflake is a true industry veteran, with a career spanning over two decades.
Steve Rowbotham is CEO of Navigator, a travel audience platform that is repositioning itself as a global commerce media network for the travel sector. A former Team GB medallist turned entrepreneur, Rowbotham is leading the company’s expansion across the UK, North America and Singapore.
Matt Bush is the Chief Revenue Officer at Smartly, an AI-powered advertising platform that specialises in automating creative and media buying. Joining Smartly after 13 years at Google, latterly as MD, Agency, Partners, Tech, Creative, he has been instrumental in transforming Smartly into an enterprise-grade platform for the world’s largest brands.
New Digital Age speaks to Ulyana Guseva, Head of Sales and Partnerships at Citymapper Ads, about the growing role of mobility media, contextual advertising, and how brands can tap into real-world intent. With a background spanning Google and Waze, Guseva brings expertise in location-based platforms and their evolution.
Navbir Dhillon is Head of Advertising at Gumtree, where he oversees revenue across display, partnerships and emerging retail media. He sits at the intersection of classifieds, commerce and media, offering a distinctive view of a changing digital landscape.
Charlotte Robbins is the Commercial Director at Goalhanger, where she oversees the strategic growth and brand partnerships for some of the world’s most popular podcasts. Under her leadership, the network has successfully bridged the gap between intimate audio storytelling and large-scale commercial success.
Asos, Screwfix, Deliveroo and LG Ad Solutions will be speaking at NDA’s Retail Media panel discussion at its Maison NDA venue in Cannes.
At the Braze City x City London event, the overarching narrative was clear, the era of focusing on sheer output is over. The new mandate for the modern marketer is to transition toward agentic intelligence, where AI is not merely a content generator but a reasoning partner capable of driving meaningful business outcomes.
Jamie Irving, SVP of Media, Insight and Effectiveness at Pentland Brands,the global group behind labels including Speedo, Berghaus and Ellesse, sat down with New Digital Age to discuss the company’s evolving approach to data, retail media and the fast-changing search landscape.
In a wide ranging conversation, Outvertising CEO Chris Dunne reflects on a turbulent year for inclusion in advertising, the commercial pressures facing the sector, and why “values safety” should now sit alongside brand safety on every marketer’s agenda.