Krystian Żółtowski is a Senior Product Manager at PrimeAudience. Previous roles have included at Krystian Żółtowski, Senior Product Manager at PrimeAudience and OnAudience. His hero is a privacy crusader.
New Digital Age has announced the launch of Agents of Change, a new annual list designed to recognise the brand-side marketers who are truly driving innovation and results.
While the marketing press tends to focus on the activities of large network agencies and global holding companies, the reality is that it is smaller agencies, entirely independent of the big networks, that make up the vast majority of the marketplace and the value it creates.
New Digital Age, in association with DoubleVerify, recently hosted a client-side marketer roundtable discussion on the key challenges facing brand marketers in relation to performance and measurement.
Justin Pearse, Editor-in-Chief of New
Alex Dalman is Partner and Head of AI, Social & Innovation at VCCP. We asked who her digital hero is.
OOH is often talked about as if it belongs to a different era, a legacy branding channel in a world obsessed with clicks, conversions and short term metrics. Yet for a growing number of agency leaders, OOH is not just compatible with performance marketing, it is uniquely equipped to thrive in it.
Yara El Saadani is EMEA Commerce Strategy Director at WPP Media. A Campaign & Media Week 30 Under 30 honouree, previous roles have included at Wavemaker, Mediacom and GroupM. Her digital hero has “made retail media and commerce media digestible and accessible for industry leaders and brands of all sizes”.
We discuss our launch of PitchLab and the continued rise of indie agencies, the looming presence of Cannes, and the creativity challenges in retail media and CTV advertising.
NDA Editor-in-Chief Justin Pearse sits down with Michael Isaacs-Olaye, VP of Sales & Partnerships / MD UK, Happydemics to find out how he is building the ad analytics company’s UK business…
NDA Editor-in-Chief Justin Pearse sat down with Elton Ollerhead, Director, ASOS Media Group to discuss the successful creation and development of the brand’s retail media proposition.
The Outvertising 2025 conference brought together a panel of practitioners who are living the realities of LGBTQIA+ advocacy inside advertising and media organisations every day. The panel explored how the landscape has shifted, why optimism still matters and what concrete actions are needed to protect progress in an increasingly volatile environment.